There are many browsers and search engines that are not from Google. Tap or click here for our search engine comparison. Most people know that browsers and search engines can track your online activity.
To combat the all-seeing eye of tech giants, a few search engines have turned to more robust privacy and claim not to collect any personally identifiable information. One of them is DuckDuckGo, which also filters potential personalized search results.
But with a tagline of “Privacy. Simplified,” it turns out your details aren’t so private after all. Read on to see why the DuckDuckGo is in hot water with millions of users.
Here is the backstory
For added security and privacy, many use search engines like Brave or DuckDuckGo which prevent data collection. But by an investigationTurns out DuckDuckGo has a syndicated search content contract with Microsoft.
This means that the search engine deliberately allows Microsoft trackers on other websites. Although it still does not collect and store personal information, the agreement allows Microsoft to track your IP address when you click on the advertisement.
DuckDuckGo confirmed the follow-up, with CEO and Founder Gabriel Weinberg explain on Twitter that your search results are completely anonymous, including advertisements. “For ads, we worked with Microsoft to protect clickthroughs,” he said.
What can you do about it
DuckDuckGo is working on removing the clause from the contract. Weinberg explained that the current agreement “prevents us from doing more for Microsoft-owned properties” but “is working tirelessly behind the scenes to change those requirements.”
While you wait for DuckDuckGo’s tracking changes, you can try a few other options:
- Home Page: Dubbed “the most private search engine in the world”, Startpage uses the capabilities of Google without tracking its users. Using it feels like you’re on Google, but you don’t have to worry about the company tracking and selling your data to the highest bidder. Tap or click here for details.
- Bing: With more autocomplete suggestions than Google and best video searches, Bing is a solid search option. It also prioritizes established articles that have gained a lot of traffic over time to newer articles with lots of relevant terms. Check it here.
- Brave: The privacy-focused browser has its own in-browser search engine. Brave Search does not track you or your search results, and will never sell your data to advertising companies. Tap or click here for details.
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